For Global Running Day, I worked with the Rock ‘n’ Roll Running Series team to create a vibrant, high-energy campaign that celebrated the global running community. My role involved developing a cohesive visual direction that captured the brand’s signature fusion of fitness and music, while also emphasizing inclusivity and celebration. I designed a suite of digital assets, including social media graphics, email headers, and animated content that highlighted the Rock ‘N’ Roll Running Series runners and encouraged participation through bold typography, dynamic layouts, and rhythmic visual elements. The campaign successfully amplified engagement across platforms and reinforced the brand’s identity as a movement that brings people together through the power of running and rock.